A look at VR App Development

A lot has been made recently about the work that goes into developing a Virtual Reality application. And, if you’re a business that’s explored developing a VR application, you’ve no doubt dealt with the headache of getting transparency related to how the development process works and why it costs so much. So VR Visage thought we’d break it down a little bit for you.


Virtual Reality app development is very similar to the pre-production process involved with beginning a film, movie, or TV commercial project. Planning is everything! The first thing that must happen to have a successful project is the provider must do everything it can to get the vision from the client. A lengthy, detail-oriented planning meeting is necessary from the start. This does two things well:

  • Setting the stage for a happy client at the end of the process
  • Sets expectations and creates a project scope that is necessary to keep the project on target


Next, a client should expect to see a glimpse into what their project may look like. This can either be demonstrated by prior work that is nearly exact to what the client wishes to produce, or a mock-up or even 3D animation should be expected prior to signing a contract. VR Visage’s team relies upon our design staff and fluency in Cinema 4D and Adobe Creative Suite to give a glimpse into what the VR experience may look like.


Once the mockups and design elements are reviewed and agreed upon, the next step in the process is both parties agreeing to a contract. This incorporates the terms set forth in the first meeting where the project scope was created, and also sets the timeline for how long the desired design of the VR experience will take to create. Often times, VR Visage will also include things like pre-programmed Oculus Go’s, and also can provide a virtual reality training module or even virtual reality event management at the first trade show to kick-off the app.


Now it’s time for VR Visage to dive into the weeds. Our project management team will be available to answer questions, but our development team is deep in the depths of 3D modeling, animating, and game development. We come up for air for the first review of the product, which means we will send a demo version via Oculus developer to a headset that we send to the client to have for the review process.


After a long process of game development, the app is ready for a round of final reviews. This is where the project scope is again referenced in detail, but there is still an opportunity to make tweaks and small changes to the overall aesthetic of the VR experience.

VR Visage prides itself on making sure very customer is happy. While the project scope is very important, we do understand that sometimes small items can change with time, and we will respond to those needs as they arise.